Print's Not Dead: Print Marketing Will Thrive in 2014 and Beyond

As technology continues to develop—and change the way we do business—many have considered print a dead medium and online marketing the wave of the future. Nevertheless, the print industry is far from dead; in fact, print marketing has only continued to grow and evolve alongside the upsurge of new technology.

Click here to read full article:

10 Reasons Why You Should Use a Direct Mail Compaign in 2014

There’s no better way to advance your business in 2014 than by growing your customer base and improving current customer communications with a strategic direct mail marketing campaign. Graphic Connections Group Specializes in targeting mailing campaigns and Every Door Direct Mail with USPS.

Click here to read full article:

The Benefit of Consolidating Vendors

One of the most common reasons for having several vendors is choosing the lowest price for each service. While budgets shrink and business needs increase you may not realize the advantage of vendor consolidation. Click here to read full article:

How to Create A Walking Billboard For Your Company

Custom logo’d apparel is an effective medium to increase brand awareness. Whether you are hosting a golf tournament, involved in a trade show or simply giving away apparel such as hats or shirts, this creates a high number of impressions for your company’s message and brand. Click here to read full article:

What Promotional Products Can Do For Your Business

When it comes to promoting your business, you might have a hard time deciding on how to exactly promote your business in a cost effective way. There are many ways online and off line that will help you get your business name out there to the general public. Most are probably aware that you have to spend money to make money. However, how exactly are you going to spend your hard earned money in order to make the money you want to make with your business? The wise businessman makes use of promotional products and here are a few things promotional products can do for your business. Click here to read full article:

The Benefit of a Brochure

You walk into a business, talk to someone and walk out with a business card. You go to the next business, walk in and talk to another person. This time you walk out with a brochure. Whose products and services are you most likely to look at and remember thereafter? Click here to read full article:

How Important is Your Logo? More Important Than You Might Think!

One of the most important aspects to understand about a logo is that you can use a symbol and/or font style to convey information about your business which can easily be remembered by prospects and existing customers. A logo has the potential to create powerful communication using visual cues and effects how your customers both think and feel about you. Click here to read full article:

In our competitive marketplace, building a loyal customer base is the foundation for building and growing your business.

Here are a few statistics that might make you re-think “customer appreciation”
• 70% of local customers use the Internet to find a local business
• 67% have read online review of local businesses
• 69% trust online reviews as much as personal recommendations
• 49% are more likely to use a local business based on these reviews

According to Entrpeneur.com, here are 5 ways to show your customer’s you love them year-round!

Click here to read full article:

Direct Mail Proves to be Key Marketing Tool for Website Traffic

In a recent study by GI Insight, Direct Mail plays a powerful role in prompting consumers to visit a company's website. They found that nearly half (47%) of mail recipients were inclined to go to a particular website because of something they received in the mail... (See full article)

How Bundling Increases Sales and Makes Customers Happy

Think of “bundling” as a way to benefit both the seller and the buyer. For the seller it may increase sales. For the buyer, it waives the inconvenience of price searching individual products and offers savings. Why does it work and what are the pros and cons for both sellers and buyers? See full article:

 

 

I will always use Graphic Connections because they have the three things I need: consistent and outstanding quality, fantastic customer service, and competitive rates. Thank you Jeff, Karen and Heidi!
Amanda K. Stefansson – Director of Marketing
VIP Corporate Housing